First, go to an Event Type where you want to add reminders.
Then, scroll down to Send email reminder and toggle the switch to on.
Before you actually set up the reminders, think about when you want to send them and what the content should be - please also refer to our blog for guidance.
For instance, if we want to send a reminder one day before the meeting starts, we might approach this as follows:
To avoid sending emails on the weekend, we would need to set up two reminders - one if the Meeting starts on Tuesday, Wednesday, Thursday and Friday to send an email one business day before the meeting starts. The second reminder is for Monday: Since sending an email on Sunday might be unprofessional, we can send it on the same day at a specific time, say 8 am.
You can set up as many reminders as you want - those can be triggered based on certain preconditions and will only be sent once these preconditions are actually met.
For instance, you could send reminders based on the day of the meeting or based on if the customer reacted to the calendar invite.